Privacy Policy

Privacy Policy

Effective Date: August 11, 2025
Last Modified: August 11, 2025

This Privacy Policy explains how Adam Grimes / MarketLife, LLC (“we,” “us,” or “our”) collects, uses, shares, and safeguards personal information when you use our websites, products, and services.

1) Information We Collect

  • Identifiers: name, email address, postal address, phone number, IP address, device identifiers.
  • Account & Transaction Data: login credentials, profile details, order history, subscription status.
  • Payment Data: payment method details processed by third‑party gateways (we do not store full payment card numbers).
  • Usage/Technical Data: browser, OS, pages viewed, referral URLs, cookie IDs, approximate location.
  • Communications: customer support messages, preferences, and marketing consent status.
  • Non‑Personal/De‑identified Data: aggregated statistics that do not identify you.

We do not knowingly collect personal information from children under 13 (see Section 12).

2) How We Collect It

  • Directly from you (registration, checkout, forms, emails).
  • Automatically (cookies, pixels, similar technologies).
  • From service providers/partners (payment processors, analytics, email delivery, advertising platforms) consistent with this policy.

3) How We Use It (Purposes)

  • Provide, operate, and improve our sites and services.
  • Process orders, payments, and subscriptions; deliver purchased content.
  • Personalize content and measure performance.
  • Send transactional messages (receipts, account notices).
  • Send marketing messages only if you have opted in (you can opt out anytime).
  • Prevent fraud, secure our systems, comply with law, and enforce our Terms.

Where GDPR applies, we process your data under: contract, consent, legal obligation, and legitimate interests (e.g., security, product improvement). You may withdraw consent at any time.

5) Cookies & Similar Technologies

We use:

  • Essential (site functionality, security, authentication)
  • Functional (preferences, improved experience)
  • Analytics (traffic, performance, diagnostics)
  • Advertising/Marketing (ad measurement, personalization where permitted)

In jurisdictions that require it, we present a cookie banner so you can accept or reject non‑essential cookies. You can also adjust settings anytime via Cookie Settings (link in footer) or your browser controls.

6) Sharing Your Information

We do not sell your personal information. We may share with:

  • Service providers (hosting, payment, email, analytics, customer support, advertising platforms) under confidentiality and data‑use restrictions.
  • Authorities when required by law or to protect rights, safety, and security.
  • Business transfers (merger, acquisition, or asset sale).
    We may share aggregated/de‑identified data for analytics and research.

7) State Law Coverage (U.S.)

This policy is intended to comply with applicable U.S. state privacy laws, including California (CCPA/CPRA), Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA), and other states with similar laws as they come into effect.

California/CPRA Disclosures

  • We do not sell personal information for money.
  • We may “share” personal information for cross‑context behavioral advertising as defined by CPRA only with your consent where required.
  • You have the right to opt out of sale/share and limit the use of sensitive personal information (if collected). Use the “Do Not Sell or Share My Personal Information” link in our footer or Section 11 below.

8) Data Retention (Specific Periods)

We keep personal information only as long as needed for the purposes described, and then delete or de‑identify it. Our current retention schedule:

  • Account data: retained while the account is active, then 2 years after deletion for compliance and recordkeeping.
  • Marketing data (email preferences, consent logs): retained until you unsubscribe, then 1 year.
  • Order/transaction records: 7 years for tax, accounting, and fraud‑prevention obligations.
  • Customer support correspondence: 2 years after case closure.
  • Analytics/usage data: 24 months, then de‑identified or deleted.

(Periods may be extended where required by law, to resolve disputes, or to enforce agreements.)

9) Security

We use TLS encryption and other technical and organizational measures (network segmentation, access controls, encryption at rest where applicable, logging/monitoring, least‑privilege access) to protect personal information. No system is 100% secure; please use unique, strong passwords and enable available security controls.

10) International Transfers

If you access our services from outside the U.S., your information may be processed in the U.S. and other countries with different data‑protection laws. Where GDPR/UK GDPR applies, we use approved safeguards, including:

  • EU Standard Contractual Clauses (SCCs) and the UK Addendum/IDTA, as applicable;
  • Data Processing Agreements with our processors; and
  • Additional measures (encryption, access limits) where appropriate.

11) Your Privacy Rights

Depending on your location, you may have rights to:

  • Access the personal information we hold about you.
  • Correct inaccurate information.
  • Delete your information.
  • Port your information in a machine‑readable format.
  • Opt out of sale/share of personal information and certain targeted advertising.
  • Limit use and disclosure of sensitive personal information (CPRA) if we collect it.
  • Restrict/ object to certain processing (GDPR).
  • Withdraw consent where processing relies on consent.
  • Appeal a decision if your request is denied (required in some states).

How to exercise your rights:

  • Email privacy at marketlifetrading.com
  • For California residents, you may also use the “Do Not Sell or Share My Personal Information” link in our footer to opt out of sale/share and targeted advertising.
  • We will respond within the timeframes required by applicable law and may request information to verify your identity.
  • You may use an authorized agent (California); we will require proof of authorization.

Non‑discrimination: We will not discriminate against you for exercising your privacy rights.

12) Children’s Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children. If you believe a child has provided personal information, contact us and we will delete it.

13) Changes to This Policy

We may update this policy periodically. We will post the updated version here with a new “Last Modified” date. If changes are material, we will provide additional notice (e.g., email, banner).

14) Contact Us

Adam Grimes / MarketLife, LLC
Address: 99 Wall Street #863, New York NY 10005
Email (privacy): privacy at marketlifetrading.com
Website: https://adamhgrimes.com